Mini Cross - Every Road is a Playground

Commissioned by Cake Productions with Nadenza as Director, we shot with a small nimble crew using steadycam to capture the intensity and intimacy of the race. The brand film follows the playful competition as the lady driver accepts the challenge and unleashes the Mini Cooper Cross through slow motion sequences of flying dirt, athletic driving, and pure off road joy. The film builds to a twist ending that reveals the mountain biker also owns a Mini Cooper Cross, confirming this wasn't a race to prove superiority but a celebration between two owners who understand what this small AWD crossover is truly capable of. This automotive brand film demonstrates that the Mini Cooper Cross transcends its compact city car heritage, delivering genuine off road performance with the agility and fun that defines the brand.