We shot four commercials in two days, transforming a single location into four distinct worlds, one for each product in Benylin's cough range, each room dressed to feel like its own environment while living under one roof. Whether the family's dealing with a wet cough or a dry one, the story lands the same way: mom already knows, and she's already reaching for the remedy. The films close on her, that knowing, "I told you so" look, the same trust we place in mom, we place in Benylin. Shooting on anamorphic lenses gave the work a cinematic quality rarely seen in the category, built to hold up across both broadcast and digital formats. As a full turnkey production including pre production, a ten person crew, shoot and edit. Now that's what we call a Sunday Production start to finish.